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What will be your job like as a Project Manager Brand Unification?

We develop high-tech B2B products and software that are sold worldwide. These innovative products need excellent communication to make them stand out in a competitive marketplace. Your challenge is to understand what marketing & communications are out there and need updating, such as movies, social media posts, apps, visuals, website pages and brochures. To discuss and agree this with all relevant stakeholders, which include but are not limited to your MarCom/Comms peers, PLM, R&D, Purchasing, Suppliers, etc). Your job would be to establish exactly what needs to be done and develop a planning as well as make sure this planning is executed.

Brand Implementation Project Management

• Gather and assess scoping of items/brand carriers/branded touchpoints.
• Consult client regarding priorities of brand touch points and individual planning
• Mapping and planning required activities, dependencies, risks and capacities (both internal and external parties).
• Review, consult and draft on project plans and underlying (briefing) documents etc.
• Supporting and (from a matter expertise standpoint) coaching of project members and overall traffic management.
• Implementation consulting regarding subject matter expertise stand point (Digital, web, signage, vehicles, printed matter, IT output etc.).
• Co-managing the designers

Digital Design management

• Gathering and assessing required designs (and guidelines/instructions etc.)
• Gathering internal needs, specifications and desired functionality of design in order to create the right balance regarding technical, aesthetical and functional aspects of design.
• Briefing of (in-house) designers and/or other parties.
• Report, check and manage progress and steer creation if needed.
• Qualitative proof and production checking and sign-off.
• Traffic management of design and chasing both internal and external parties for input and/or approval etc.
• The section brand implementation project management basically describes the actual project management of the assets that need rebranding and the brand guidelines. The digital design management refers to the channels, locations and systems of all offline and online assets that need replacement and need close traffic management.

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