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Our client is looking for a true CRM professional, with a very strong campaign  background, willing to make the difference within our CRM capability.

• In charge of optimizing & implementing B2C CRM Global campaigns strategy by using the full potential of the digital Philips landscape and applying campaign best practices
  • Act as CRM expert to design best in class campaigns, transform those into blue print and play advisory role on best practices available in the market
  • Play advisory role with Market and BG’s to boost B2C CRM capability
  • Design new campaign blueprint, create campaign assets and make it available for markets
  • Arrange cadence communication streams with market and BG’s to ensure strategy is adopted
  • Available for the CRM business community like Market and BG’s CRM managers to advice on the “how”
  • Collaborate with the data strategist team to identify and implement improvements on the consumer journey to maximize conversion and campaign results

Your team
You’ll be part of the Corporate CRM & Digital Campaign team, composed by 20 CRM Managers and a Global Digital Lead CRM, within the BC&D Group. Senior CRM Managers and Online Marketing Managers in Sectors, Business Groups and Countries will be your daily stakeholders, as well as all main representatives from B2C Digital .com, Online shop, Consumer Care, Social Media, Digital Services/Operations, EIM and IT teams.
 

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